His drooling superfans over at Pitchfork are having a difficult time getting the hard-on they were hoping for over this new pop song from Lil' Wayne.
Personally, I take this song as an encouraging sign that Wayne is leaving his thug pose at the door with his new album, and is trying to cross over into the 14-year-old girl demographic (which I have to assume is at least part of the marketing plan with this video). This may just be a mediocre sex song, but I'd certainly take it any day over the songs he used to write about shooting snitches.
But what I find amusing about the video is this: in the recent tradition of such lamentable pop hitmakers as 50 Cent, Lil' Wayne has chosen to base an entire song around the idea that eating candy can be a metaphor for oral sex, and in particular that a "lollipop" is like a penis. In this context, Wayne seems to spend an awful lot of time in this video with a lollipop hanging out of his mouth. And granted, most of the time he's just holding the lollipop in his hand and waving it around at the camera, but periodically it's definitely in his mouth. It seems like a strange oversight for an industry as homophobic as mainstream rap.
Of course, he also spends a lot of time sitting on the roof of a car playing an electric guitar...in a song that to my ear has a total absence of guitar. So it seems as if nobody put a lot of thought into the subtleties of this video.